Banned XBox Commercial: Jump In

I was going through my usual blogroll I found this commercial at the Beyond Madison Ave archives. I think I’ve watched this about a dozen times already. If I were Microsoft I would have totally let this air. 

 

Perhaps it should only air on tv for a little bit to spark some conversations. I think the amount of controversy would be minimal. I mean, they’re using hands! And listen to the music after they start ’shooting.’ Part of what I love about this commercial is how it quickly becomes about having fun rather than the seriousness of first person shooters.

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One Response to “Banned XBox Commercial: Jump In”

  1. T Mobile Dance - Spontaneous Dancing | Vivid Curiosity Says:

    [...] and hard work. I also love the documentary style it was shot in. Very different feel than the xbox commercial I posted a in Sept. I hope Saatchi & Saatchi have a good campaign to back up this great piece. [...]

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