Social Media is about quality of content
Tuesday, April 7th, 2009I’ve seen a few people creating or asking for a “list” of social media destintaions to upload their content. And while I always am happy to add SlideShare to the list, I really fee like there shouldn’t be a list. It should maybe be a handful of places you name, if the list is more companies than you can remember, it’s clearly too big of a list.
In social media you want your content in one authoratative place. Sure you can try a few places and see what works best, but please don’t try to upload it everywhere. You want to promote that place, send it links, build up a reputation. It’s much better to have one place with 10,000 views than 10 places with 1,000 views. I can’t imagine there being much extra traffic from each additional social media platform.
Even if all you care about is the total view count, who wants to spend their day uploading content and re-entering meta data? Doesn’t that just like a bad day?
What’d you do today? “Oh, I uploaded my slideshow/document/video to 10 different sites today, I hope I get a lot of views. ” Doesn’ t that just sound spammy?